In 2022, Wright Brand® teamed up with the City of Vernon to celebrate the 100th Year Anniversary of Wright Brand®. The company was founded in 1922 by the Wright family in Vernon,TX. This 100th Anniversary celebration was the start of Vernon, TX claiming their title of Bacon City. The City also opened an outdoor venue in Downtown with the help of Wright Brand® called Wright Pavilion. The event has become an annual celebration that includes live music, vendors and a food truck challenge that all include a focus on Bacon.